AI Content and Google

Google doesn't ban AI-generated content; however, it penalizes "low quality" content that doesn't add value to the user.

E-E-A-T Criteria

Experience, Expertise, Authoritativeness, and Trustworthiness (E-E-A-T). You can draft with AI, but you must add human experience, case studies, and original insights to the content.

Using AI Tools as Assistants

Use tools like ChatGPT or Claude for keyword research, headline ideas, or content planning. Instead of having it write the entire content, get inspiration from it.

Schema Markup

Using structured data is now more critical than ever for AI engines to better understand your site.